Wednesday 15 April 2009

Ethical Fashion


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Ethical fashion is not generally available over a size 14. Marks and Spencer is the big exception to this, you can have a whole wardrobe full of fair-trade cotton vests up to a size 28. However useful as these items undoubtedly are it is nice to find something a bit more distinctive made by a small scale producer.
So I was delighted to come across the mail-order label Quail by Mail
This is a Devon-based company promising ethical, fairtrade and organic fashion and a few of their designs go up to a size 20, including the pretty Amelie top pictured above. When I placed an order with them for this I was slightly disconcerted to find that the item would be made specially to order for me as is the case with all the items in my size. However having received it in the post I am very happy with the finished result. The sleeves in particular are well-cut and the top is very flattering. I'd love to see more producers getting involved in this sector of the market that were interested in designing for non standard body shapes, but I guess they need to know that there is a market out there that would be interested in purchasing from them.

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