Wednesday, 3 February 2010

ASOS Curve

It looks like it might be an excellent spring for plus-sized shopping. A few things have converged around just now to make me think things are rosier than they have been for ages. Firstly there was the publication in the Guardian last Saturday (30th January) of Young, Fat and Fabulous a glorious article by Kira Cochrane highlighting the vibrant world of plus sized fashion blogs which thrive despite an (until now) complete lack of media presence. I knew of some of the blogs mentioned such as Fatshionista and Fat Girls Like Nice Clothes Too but I had no idea of the scale and diversity of what's out there. I'll just mention The Pocket Rocket as one which is beautifully written and laid out for now. I guess the USP of this blog if it has one is that I'm a generation older that most others and I'm desperately trying to avoid the matron look. Not that Hattie Jacques couldn't rock a look, but still. My elusive search is for a middle ground where fashion concept meets quality. If Banana Republic made clothes in my size I'd have nothing else to write about.

From a scan of these blogs I've learned that Evans spring collection for 2010 looks to be a real leap forward in terms of style with delicate frilly dresses inspired by Chanel and Balmain shoulder-padded jackets. I'll look forward to browsing there for the first time in ages.

I'm also greatly inspired by the launch of a new collection in size 20-26 by ASOS called Curve which intelf is a genius name, how come noone did that before? Its a small collection of about 50 pieces including the boring basics like vests and leggings. (I guess we all need them for layering). However there are some fantastic things like a long line double breasted blazer and stone me: for the first time in my life i am considering the purchase of a jumpsuit as the range has a strangely alluring Chiffon cross -front number. It helps tremendously that all the range is shown on a real human model. I have already ordered the navy blue dress shown here to wear with skinny jeans and I'll need to find a chunky gold-chain necklace somewhere to go with this.


Nic said...

I was distinctly underwhelmed by the Curve collection. Anything that wasn't a "basic" was pretty much only available in blue or black - blue I never wear apart from jeans, and black not as a top.

Anonymous said...


Thank you so much for your kind words about my blog, it's made my day! I will definitely link your blog too as it's great. I think there are still many problems that need adressing when it comes to plus size fashion, although progress is (extremely slowly) being made.

Anonymous said...